I had goosebumps when I first saw this video of New Zealand. This is a great destination ad! This is what destination branding is all about, not limited to tourism but integrating other aspects to express a country or a city as a destination to visit, to live and to work.
In the clip, the transcript is awesome, uplifted by the inspiring music and well-picked scenes.
I’ve been to New Zealand for a week before seeing the video. And this is the excellent summary of my experiences in New Zealand, much better than my photos I have to admit 🙂
More information & transcript of the video: